When Can You Start?

Many firms set out to hire marketing staff without a marketing plan or a job description.  The lack of clear goals and expectations often results in a frustrating experience for both employer and employee.

 

When Can You Start? provides easy-to-follow guidelines to help break negative patterns caused by unclear direction and unrealistic expectations. 

When Can You Start? includes:

·        An approach to assessing your existing marketing effort and developing a basic marketing plan
·        Skills and characteristics to look for in a marketing coordinator
·        Common marketing tasks and the level of skill and experience required to perform them
·        Strategies for skill-building and retention
·        Performance evaluation forms  (Free download available with book purchase)
 
When Can You Start? will help you to successfully recruit, manage and retain a marketing coordinator  who will help you achieve your marketing goals.